Food Expert
Nutrition support for the Food Sector
Do you run a food business, produce a food product, run a catering company/ restaurant or need a food and health expert to provide input into your business?
I work with a range of companies within the food and health sectors, helping them to create clear health messages for their customers and recipients.
Do you need to bridge the gap between the food or food needs of your business and your customer?
I blend over 15 years of strategic planning, project management, nutrition expertise and chef’s qualifications to provide a range of targeted services to the food sector:
- Effective promotion of products’ health benefits. Despite consumers becoming increasingly aware of the impact the foods they eat are having on their health, many food companies are slow to promote these benefits fully. I help to develop connections between the ingredients and recipes of a food company and their customer’s health needs and desires.
- Establishment of unique health statements and health-promoting materials for products. This involves input into labeling and packaging design, as well as general marketing and website information.
- Development and design of new products that are specifically tied in to the growing demand for health-based or health-promoting food products. I can suggest alternations to recipes to enhance the health benefits of a product, tailor the taste of products to suit a range of taste needs and combine different ingredients to make them beneficial for certain health needs.
- Assess or create of menus and recipes that target the health concerns of customers of food producer or retailer’s. I can create recipes that allow products to be placed with balanced and health promoting meal or use health promoting combinations.
Feedback from Clients:
Lucy Hyland has worked with the Blue Haven Collection in working with our team to create healthy options and suggestions and done excellent consultancy work. She clearly knows the food sector very well and does work with food producers in creating new products, focusing on healthy eating and also helps design marketing materials and educational material.
We would have no hesitation in recommending Lucy who is a top class food and health consultant. Lucy brings a wealth of experience and knowledge of food and well being.
Ciaran Fitzgerald The Blue Haven Collection http://www.bluehavencollection.com
“URRU was looking for a good communicator with a passion for food and a knowledge of nutrition and who could translate nutritional informational into meaningful, appealing messages for our shoppers. We found the perfect match with Lucy.”
Ruth Healy, URRU, Bandon, Cork http://www.urru.ie/
“Lucy’s unique blend of chef and nutritional expertise was just what we were looking for when we wanted to design a Weight Loss meal plan for our clients. Lucy provided us with a tailor made 14-day plan that has helped our clients continue to lose weight as they attend their Women’s Fitness Gym programme. We felt we were in safe hands using an expert to advise us on the ingredients, meal choices and eating patterns that are needed to sustain weight loss, and the meal plans have been an excellent addition to the services offered at the Gym.”
Noel Smith, Women’s Fitness Gym, Cork http://www.womensfitness.ie/
